Signal +Your AI + Analytics Partners
Signal KitsProductized Analytics

Pre-built analytics products for focused business workflows.

Signal Kits are productized reporting solutions designed around recurring problems in specific industries — a faster path to decision-ready dashboards than a fully custom build.

The catalog launches with kits for retail and CPG, and expands into additional industries as new recurring reporting problems are productized.

Book a discovery call See available kits
Built for repeatable deployment, not one-off reinvention.
The Product Model

A productized layer between one-off dashboards and full custom builds.

Signal Kits are pre-built analytics frameworks designed around recurring business problems within a specific industry. Each kit combines KPI logic, reporting structure, source mapping, and dashboard design into a repeatable offer that can be adapted faster than a fully custom build.

  • 01
    Industry-specific reporting logic
    KPIs, definitions, and cuts built for the way a given industry actually operates — not generic templates.
  • 02
    Faster deployment when source data already exists
    Pre-mapped inputs and modeling reduce the path from data to dashboard.
  • 03
    A scalable starting point before deeper customization
    Extend any kit with tailored ETL, dashboards, or advisory when the moment is right.
Available Kits
Vertical 01 · Retail & CPG

The current Signal Kits catalog.

The first release focuses on retail and CPG. Each kit deploys independently and can be combined. New verticals and kits are added as recurring reporting problems are productized.

  1. 01
    On-Premise
    Productized · Repeatable

    On-Premise Growth Command Center

    Sales, traffic, and loyalty across your owned retail footprint.

    A reporting kit built for brands operating physical retail — stores, venues, or branded locations. Consolidates in-store sales, visit behavior, repeat customers, and loyalty engagement into a single decision surface.

    Who it's for

    Retail and CPG brands running owned locations that need consistent visibility into store-level performance and customer growth.

    Common KPIs
    • Store-level revenue and units
    • Traffic and conversion
    • Repeat customer rate
    • Loyalty enrollment and engagement
    • Basket size and mix
    Example source systems
    • POS systems
    • Loyalty platforms
    • Store traffic feeds
    • Customer master data
    Extendable with Back-End Personalized, Front-end Personalized, or Analytics Consulting.Ask about this kit →
  2. 02
    Off-Premise
    Productized · Repeatable

    Off-Premise Growth Command Center

    Channel sales and loyalty outside your owned footprint.

    A reporting kit for wholesale, distributor, and third-party retail channels. Brings visibility to sales contribution by account, off-premise customer behavior, and retention across external touchpoints.

    Who it's for

    CPG and retail brands selling through wholesale, partner accounts, or external retail networks that need consolidated channel reporting.

    Common KPIs
    • Sales by account and channel
    • Sell-in vs. sell-out trends
    • Off-premise repeat purchase
    • Distribution and coverage
    • Channel contribution to growth
    Example source systems
    • Distributor feeds
    • Retailer scan data
    • Order management
    • Marketplace exports
    Extendable with Back-End Personalized, Front-end Personalized, or Analytics Consulting.Ask about this kit →
  3. 03
    eCommerce
    Productized · Repeatable

    eCommerce Growth Command Center

    Digital sales, conversion, and customer growth across DTC.

    A reporting kit for online commerce — DTC storefronts and digital marketplaces. Tracks online sales, conversion, repeat purchase, and lifecycle engagement in one connected view.

    Who it's for

    Retail and CPG brands running DTC or digital-first channels that need reliable visibility into online performance and customer economics.

    Common KPIs
    • Online revenue and orders
    • Conversion rate
    • Repeat purchase and LTV
    • Email and lifecycle engagement
    • Digital channel contribution
    Example source systems
    • Shopify / commerce platforms
    • Klaviyo / lifecycle tools
    • Order management
    • Web analytics
    Extendable with Back-End Personalized, Front-end Personalized, or Analytics Consulting.Ask about this kit →
Industry Roadmap

One product model, expanding across industries.

Signal Kits are structured to grow beyond any single sector. Retail and CPG is the first vertical. Additional industries follow the same product model — a set of kits tuned to the workflows, KPIs, and source systems that define how that industry operates.

Have a recurring reporting problem in your industry? Tell us about it — kit development is prioritized around real client demand.

  • AvailableRetail & CPGSales, loyalty, and customer growth across on-premise, off-premise, and eCommerce.
  • In DevelopmentAdditional VerticalsKits for sectors with recurring reporting patterns — evaluated against client demand.
  • Open IntakeYour IndustryNew verticals are added when a repeatable reporting problem justifies a productized kit.
Common Source Systems

Signal Kits launch faster when familiar systems are already in place.

Kits are not tied to any single tool. They are designed to accept common operational, commerce, financial, and customer data — through direct connectors or reliable exports.

Commerce & Transactions
  • Shopify
  • POS systems
  • Marketplace exports
  • Order management feeds
Accounting & Finance
  • QuickBooks
  • ERP exports
  • Revenue and margin files
CRM, Customer & Loyalty
  • Klaviyo
  • Loyalty platform exports
  • Email / campaign platforms
  • Customer master data
Reporting Inputs
  • CSV exports
  • Flat files
  • Historical transaction data
  • Campaign activity tables
Data Readiness

What needs to be in place.

Signal Kits are built for teams that already have the minimum data structure required to support reporting. The data doesn't need to be perfect — it needs to be usable.

  • 01
    Transaction or sales data is available
  • 02
    Customer or account data exists
  • 03
    Product, store, or channel mapping is in place
  • 04
    Source files or connectors can be accessed
  • 05
    Data can be trusted enough to report on
Foundation not ready?

If your data foundation is not ready yet, Signal + can support that first through Back-End Personalized services — pipelines, modeling, and the plumbing that makes a kit viable.

Expansion Path

Start with a kit, expand as needed.

A Signal Kit is the fastest entry point. When the moment is right, extend it into the parts of Signal + that fit the problem you're solving next.

Back-End Personalized
ETL, modeling, and pipeline work

Tailored data engineering when kit inputs need deeper integration, transformation, or governance.

Learn more
Front-end Personalized
Custom dashboards and reports

Bespoke reporting layers built on top of your kit for specific teams, workflows, or executive views.

Learn more
Analytics Consulting
KPI design and action planning

Framework refinement, metric definition, and operating cadence that turn reporting into decisions.

Learn more
Get Started

Find the right Signal Kit.

Match a kit to your industry, workflow, and current data readiness. If your sector isn't in the catalog yet, we'll assess whether it's a fit to productize.

Book a discovery call Ask about fit